Online advertising startup Pixazza embeds photos on web pages with price tags that pop up over for-sale items, and link to online purchases.
The Mountain View, CA-based company hires home-based workers to tag images (which can’t yet be automated accurately) and pays them with a sales commission. They look for both original items for sale, as well as look-alikes that might cost less.
Pixazza investors include Google, the AP reports.
April 20, 2009
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